Scheduled to take place at NSIC Exhibition Ground, Okhla, New Delhi, HORRORCON 2026 will bring together Halloween enthusiasts, creators and fans of related pop culture for a two-day celebration of the culture surrounding Halloween.
The event will provide a platform for creators and thrill-seekers to connect with like-minded individuals through their shared interests. With its continued association, HELL ENERGY DRINK aims to strengthen its connection with the community and audience that HORRORCON has brought together around Halloween.
The partnership also reflects HELL ENERGY DRINK’s growing presence in India's live entertainment space. Its association with HORRORCON has continued to develop over the years, with the brand returning for the third consecutive edition and retaining its Title Sponsorship for the second year in a row.
Unnikannan Gangadharan, Director, HELL-ENERGY PRIVATE LIMITED, said, “Halloween has a community and a culture of its own, and HORRORCON has established itself as a platform that brings this community together year after year. Being part of this for the third year in a row, and as Title Sponsor once again, reflects our continued belief in the event property. For us, it is important to be part of the experience and connect with the audience in an environment they genuinely enjoy.”
The association further strengthens HELL ENERGY DRINK’s engagement with audiences and reinforces its presence in Delhi-NCR through cultural platforms and live experiences. Its return as Title Sponsor builds on an established partnership and provides another opportunity for the brand to connect with audiences in a live entertainment environment.
Tickets for HORRORCON 2026 in New Delhi are now available through Skillboxes.
Founded in 2006, HELL ENERGY is a 100% Hungarian brand and one of the fastest-growing FMCG brands in the world. It became Hungary’s market leader by 2010 and currently exports its products to more than 60 countries. The brand also holds market leadership in several countries, including Greece, Bulgaria, Croatia, Romania and Slovakia.
According to the company, its growth is driven by product quality, value for money, wide availability and marketing communication. HELL ENERGY describes itself as a unique player in the energy drink sector, combining a market-leading presence in several countries with its own ultramodern filling factory and aluminium beverage can factory, which support its strategic position in the global market.
For more information, visit www.hellenergy.com.
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