Olectra Greentech Limited, led by Managing Director Mahesh Babu, has been at the forefront of India’s transition toward sustainable public transportation. The company has established a strong presence in electric mobility, particularly through its large-scale electric bus solutions and clean transportation initiatives aimed at reshaping urban mobility infrastructure across the country.
Under this new collaboration, Leo Digital will take charge of Olectra’s digital strategy, communication framework, and overall platform presence. The mandate is focused on strengthening the company’s leadership positioning in the electric mobility sector, enhancing engagement with key stakeholders, and building a future-ready digital ecosystem aligned with evolving market dynamics.
Both organizations have expressed a shared vision centered on accelerating India’s clean mobility transformation through the integration of technology, storytelling, and digital innovation. The collaboration is expected to reinforce Olectra’s positioning as a category leader while amplifying its presence in an increasingly competitive and rapidly evolving industry.
Commenting on the partnership, Suhas Shankarappa, Group Head at NxG World, stated that Leo Digital has consistently focused on partnering with purpose-driven organizations committed to long-term impact. He emphasized that the company’s vision is to enable sustainable next-generation growth by combining technology, data-driven insights, and meaningful storytelling. He further noted that Olectra represents a strong alignment with this vision, given its leadership role in advancing clean mobility solutions at scale in India.
As part of the engagement, Leo Digital will work closely with Anand Kumar, Head of Brand, Marketing, Digital, and Communications at Olectra Greentech Limited. The collaboration will focus on strengthening the brand’s presence across markets through an integrated communication ecosystem. This will include brand strategy development, community engagement initiatives, and market-facing campaigns designed to enhance visibility and reinforce leadership in the electric mobility sector.
The partnership reflects a broader commitment by both organizations to innovation and sustainability. By aligning digital expertise with real-world clean transportation solutions, the collaboration aims to drive meaningful impact in shaping the future of mobility in India while reinforcing Olectra’s position as a leader in the electric vehicle industry.
Leo Digital, as part of NxG World, continues to position itself as a global consulting and innovation-led firm focused on enabling next-generation sustainable growth for enterprises across industries. With expertise in digital strategy, performance marketing, and platform development, the agency remains committed to building scalable and future-ready digital ecosystems that deliver measurable business outcomes.
About The Author
.jpg)
Comment List