The survey, conducted among more than 5,000 respondents, the majority of whom were women, indicates that over 60 per cent of participants are aged 45 years and above. This suggests that many women begin to actively prioritise their health only in later stages of life, often after years of focusing primarily on family responsibilities.
A key insight from the survey reveals that nearly 59 per cent of mothers believe structured health programs would significantly motivate them to take their health more seriously. In addition, a considerable number of respondents emphasised the importance of expert guidance and sustained community support to maintain consistency in achieving health-related goals.
The findings point to a deeper systemic concern in maternal well-being. While awareness levels are rising, many mothers continue to delay self-care due to prolonged caregiving roles within families. The survey highlights a lack of accessible, credible, and structured health support systems tailored specifically to their needs.
Commenting on the findings, Saurabh Bothra, Co-founder of Habuild, stated, “For far too long, mothers have been conditioned to put their own well-being on the backseat while caring for everyone else. What we’re witnessing now is a powerful shift—mothers want to prioritise their health, but they need the right structure, guidance, and community to make that sustainable. At Habuild, we believe that when you empower a mother to take care of herself, you’re strengthening the entire family ecosystem. It’s time we move from simply acknowledging mothers to actively enabling their well-being.”
As preventive healthcare continues to gain prominence, the survey calls for a broader shift in approach, positioning maternal well-being not merely as an individual responsibility but as a shared priority among families, communities, and healthcare providers. The findings emphasise the urgent need to bridge the gap between awareness and actionable support systems.
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